So you have done all the hard work. You have spent time planning your business. You know your product, your people and your market. You have written a business plan but are unsure if it hits the mark. This presentation highlights key challenges that every startup promoter must answer for their business. I will synthetise my experience of working with hundreds of startups in Ireland in recent years to present the key issues that will make your business plan do what it is supposed to – get you invited back for a second meeting, and, if all goes well, raise some capital and attract some initial customers.
I have been centrally involved in developing Business Challenger our online Business Plan Review and Scoring tool. I will conclude my presentation with a ‘Start Up Quiz’. The first five correct entries to Tweet me with the correct answers will receive a Business Plan review complements of Bridgewater Management.